Data Analyst (Marketing)

Blockchain.com

ROLE OVERVIEW We are hiring an Affiliate Marketing Specialist to own our affiliate, word-of-mouth, and referral programs. The right person is a data-led growth marketer who knows how to design incentives, structure programs, and turn happy users and motivated partners into compounding, viral loops of new signups and active customers. KEY RESPONSIBILITIES AFFILIATE PROGRAM OWNERSHIP * Own the end-to-end affiliate program — recruitment, onboarding, activation, payouts, and ongoing performance management * Build a high-quality roster of affiliates across content creators, communities, comparison sites, KOLs, and niche operators relevant to our products * Set commission structures, tiers, and incentives that drive the right behaviour without leaking margin * Continuously prune low performers and double down on what is working REFERRAL AND WORD-OF-MOUTH PROGRAMS * Design, launch, and iterate on user referral programs that turn customers into a reliable acquisition channel * Build word-of-mouth and ambassador motions that amplify product launches and key moments * Create the in-product surfaces, messaging, and reward mechanics that actually get users to share VIRAL LOOPS AND GROWTH MECHANICS * Identify and build viral loops within and around our products — where each new user predictably drives the next * Run structured experiments on incentives, reward design, sharing surfaces, copy, and timing * Map the math of each loop (k-factor, cycle time, payback) and continuously work to improve it DATA, MEASUREMENT, AND REPORTING * Instrument every program end-to-end so attribution, fraud, and performance are clean and reliable * Define and track the core KPIs: referred signups, activation rate, CAC, payback, fraud rate, share rate, k-factor * Build dashboards that make program health legible to the wider team and inform decisions on spend, incentives, and scope * Proactively detect and shut down fraud, abuse, and incentive gaming CROSS-FUNCTIONAL COLLABORATION * Work closely with product and engineering on in-product referral surfaces, tracking, and attribution * Partner with finance and compliance on payout structures, KYC/AML, and program terms * Coordinate with the wider growth, content, social, and partnerships teams to amplify programs at launch and on an ongoing basis REQUIREMENTS * 3–5 years in affiliate, referral, partnerships, or growth marketing with direct ownership of a measurable program * Demonstrable track record growing a meaningful acquisition channel through affiliates, referrals, or viral loops * Strong data orientation — comfortable in spreadsheets, BI tools, and attribution platforms, and confident in SQL or willing to learn * Hands-on experience with affiliate platforms (Impact, PartnerStack, Trackier, Everflow, or similar) and referral tooling * Sharp instincts for incentive design — what motivates partners and users without breaking program economics * Strong written English and the ability to recruit, brief, and manage external partners professionally * Self-starter mindset, comfortable owning a program end-to-end in a fast-moving environment NICE TO HAVE * Working knowledge of crypto, digital assets, and the crypto KOL / ambassador / community ecosystem * Experience running affiliate or referral programs for trading, fintech, or other financial products * Familiarity with crypto-native channels (X/Twitter, Telegram, Discord, YouTube creators, on-chain campaigns) * Experience with fraud detection and prevention in incentive-driven programs * Comfort using AI tooling for partner research, outreach, and content personalisation WHAT SUCCESS LOOKS LIKE IN THE FIRST 6 MONTHS * A live, performing affiliate program with a curated roster of partners and clean attribution * A redesigned (or net-new) user referral program with measurable k-factor and steady cycle time * A clear dashboard of program health — signups, CAC, payback, fraud, and share rate — trusted across the team * Demonstrable contribution to overall acquisition from affiliate, referral, and word-of-mouth channels PERKS * Remote Setup * HMO on day 1

Blockchain.com

ROLE OVERVIEW We are hiring a technically-minded Growth Marketer to drive adoption and revenue for two of our most important new bets at Blue Cube Services: our perpetual futures product and our prediction markets product. The right person combines a sharp growth mindset with hands-on performance marketing chops and genuine fluency in data — comfortable defining the funnel, running the campaigns, reading the results, and making the next call themselves. KEY RESPONSIBILITIES GROWTH STRATEGY * Own the growth roadmap for perpetual futures and prediction markets, identifying the highest-leverage opportunities to grow active users, volume, and revenue * Define the funnel for each product — acquisition, activation, first trade, repeat trade, retention — and instrument it end-to-end * Build and continuously refine growth hypotheses, experiments, and playbooks specific to each product's mechanics and audience PERFORMANCE MARKETING EXECUTION * Actively plan, launch, and manage paid campaigns across relevant performance channels (paid search, paid social, programmatic, app channels, on-chain and crypto-native channels where applicable) * Own creative briefs, audience targeting, bidding, and budget allocation, and iterate based on data * Drive measurable revenue from paid spend, with clear ROAS, CAC, and LTV-aware decision making DATA AND MEASUREMENT * Be the person on the team who is most comfortable in the numbers — pulling data, building dashboards, querying where needed, and turning that into decisions * Define and track the core growth metrics for each product (CAC, payback, ROAS, cohort retention, volume per user, revenue per user, etc.) * Use data to prioritise where to spend time and money, and to kill what isn't working quickly * Partner with analytics, product, and engineering to make sure tracking, attribution, and event instrumentation are reliable CROSS-FUNCTIONAL COLLABORATION * Work closely alongside the Perpetual Futures Marketing Manager to extrapolate what is working and scale it across both products * Coordinate with product, design, and content teams on landing pages, in-product funnels, lifecycle messaging, and creative * Share learnings across the wider marketing org so growth wins in one product compound into the others REQUIREMENTS * 3–5 years in a growth or performance marketing role with direct ownership of paid budgets and revenue outcomes * Strong technical and analytical chops — confident in SQL, spreadsheets, BI tools (Looker, Mode, Amplitude, Mixpanel, or similar), and attribution platforms * Hands-on experience managing campaigns across at least two of: Google Ads, Meta, TikTok, programmatic, app channels, or crypto-native ad networks * Demonstrable track record of growing a product through a combination of paid acquisition, funnel optimisation, and experimentation * Comfort working on products with complex mechanics — able to understand them deeply enough to market them credibly * Strong written English and ability to brief creative, write ad copy, and communicate results clearly * Self-starter mindset — happy to define the plan, ship the work, and own the outcome NICE TO HAVE * Working knowledge of crypto, derivatives (perps, futures, options), prediction markets, or on-chain trading products * Familiarity with the specific user behaviours and economics of trading products (volume-driven revenue, taker/maker fees, leverage, liquidations, market-making dynamics) * Experience with crypto-native growth channels (X/Twitter, Telegram, Discord, KOL/affiliate, on-chain campaigns, airdrops, points programs) * Experience with experimentation platforms and a structured testing methodology * Comfort using AI tooling to accelerate creative production, audience research, and analysis WHAT SUCCESS LOOKS LIKE IN THE FIRST 6 MONTHS * A clear, instrumented funnel for both perpetual futures and prediction markets, with shared definitions of the core growth metrics * Live, measurable paid acquisition running on at least two channels per product with ROAS and CAC tracked transparently * A documented backlog of growth experiments, with a steady cadence of tests shipped and learnings shared * Demonstrable growth in active traders, volume, and revenue attributable to the work PERKS * Remote Setup * HMO on day 1

Blockchain.com

Location: Remote, Philippines Reports to: Senior Institutional Marketer Experience: 3–4 years in a comparable content / social role, ideally with exposure to financial services, crypto, fintech, or B2B/institutional audiences ROLE OVERVIEW We are looking for a content creator and social media specialist to own institutional content and social channels for our institutional product suite. This person will translate market activity, product updates, and research into compelling copy across formats, from short-form social posts to long-form research documents, and use AI tooling to scale output across geographies and channels.   KEY RESPONSIBILITIES CONTENT CREATION * Write daily push communications, trade ideas, and market status updates for institutional clients * Draft, edit, and structure longer-form pieces including white papers, research notes, and thought-leadership articles * Adapt complex market, product, and technical concepts into clear, audience-appropriate copy for institutional readers (traders, treasurers, allocators, custodians, etc.) * Maintain a consistent institutional voice, tone, and editorial standard across all formats SOCIAL MEDIA MANAGEMENT * Own the day-to-day management of our institutional social channels, including our institutional Twitter/X and LinkedIn presences * Plan, schedule, and publish a steady cadence of posts aligned to market events, product launches, and research output * Repurpose long-form content (white papers, research) into social-native formats (threads, carousels, short-form video scripts, quote cards) * Monitor engagement, surface insights, and iterate on what works AI-ASSISTED PRODUCTION * Use AI tooling fluently to accelerate drafting, editing, localisation, and repurposing of content * Build repeatable AI-assisted workflows that scale output across multiple geographies, languages, and time zones * Maintain quality, accuracy, and brand consistency in all AI-assisted output CROSS-FUNCTIONAL COLLABORATION * Work closely with research, product, sales, and compliance teams to source insight and ensure accuracy * Coordinate with broader marketing on campaigns, launches, and integrated content moments   REQUIREMENTS * 3–4 years of experience in a content, copywriting, or social media role, ideally covering both short-form social and long-form written content * Demonstrably strong written English. Clear, concise, and credible to an institutional audience * Proven ability to take technical or market-heavy source material and turn it into engaging copy * Hands-on proficiency with modern AI tools (LLMs, image generation, transcription, automation) and a track record of using them to scale content output * Comfort operating autonomously, managing your own editorial calendar, and prioritising across competing requests * Familiarity with social publishing and analytics tools (e.g. native scheduling, Buffer, Sprout, Hootsuite, LinkedIn/X analytics) * Strong attention to detail, especially around numbers, market data, and compliance-sensitive language NICE TO HAVE * Working knowledge of crypto, digital assets, or traditional capital markets (FX, equities, derivatives, custody, prime brokerage) * Experience writing for institutional or B2B financial audiences * Basic design literacy (Figma, Canva) to produce or brief social creative * Experience building or fine-tuning prompt libraries, GPTs, or other AI-assisted editorial workflows * Multilingual capability or experience localising content across APAC, EMEA, or LATAM markets WHAT SUCCESS LOOKS LIKE IN THE FIRST 6 MONTHS * A reliable, on-time daily output of institutional comms (push notes, trade ideas, market updates) * Measurable growth in engagement and follower quality on institutional Twitter/X and LinkedIn * At least one well-received long-form piece (white paper or research note) produced end-to-end * Documented AI-assisted workflows that the wider marketing team can adopt