
Paddle · UK
What do we do? Paddle offers SaaS companies a completely different approach to their payment infrastructure. Instead of assembling and maintaining a complex st...
What do we do?
Paddle offers SaaS companies a completely different approach to their payment infrastructure. Instead of assembling and
maintaining a complex stack of payments-related apps and services, we’re a Merchant of Record for our customers. That means we
take away 100% of the pain of payment fragmentation. It’s faster, safer, cheaper, and, above all, way better.
We’re backed by investors including KKR, FTV Capital, Kindred, Notion, and 83North and serve over 6000 software sellers in 245
territories globally.
The Role
We’re looking for a Head of Content to lead Paddle’s editorial direction and narrative consistency across the business.
This role combines editorial leadership, narrative ownership, and operational discipline. You will define how we tell our story
across long-form thought leadership, flagship reports, campaign content, executive messaging, and customer storytelling — ensuring
every asset ladders up to our brand, category positioning, and commercial priorities.
You will lead and mentor a team of writers, set standards for quality and tone, and build the systems that make great content
scalable and measurable. You’ll partner closely with Creative, Communications, Product Marketing, and Demand to ensure message
coherence across channels and moments that matter.
What you’ll do
We’d love to hear from you if you are
Everyone is welcome at Paddle
At Paddle, we’re committed to removing invisible barriers, both for our customers and within our own teams. We recognise and
celebrate that every Paddler is unique and we welcome every individual perspective. As an inclusive employer we don’t care if, or
where, you studied, what you look like or where you’re from. We’re more interested in your craft, curiosity, passion for learning
and what you’ll add to our culture. We encourage you to apply even if you don’t match every part of the job ad, especially if
you’re part of an underrepresented group.
Please let us know if there’s anything we can do to better support you through the application process and in the workplace. We
will do everything we can to support any accommodations needed. We’re committed to building a diverse team where everyone feels
safe to be their authentic self. Let’s grow together.
Our Values
Why you’ll love working at Paddle
We are a diverse, growing group of Paddlers across the globe who pride ourselves on our transparent, collaborative and respectful
culture.
We are a ‘digital-first’ company, which means you can work remotely, from one of our stylish hubs, or even a bit of both! We offer
all team members unlimited holidays and 4 months paid family leave regardless of gender. We invest in learning and will help you
with your personal development via constant exposure to new challenges, an annual learning fund, and regular internal and external
training.
ABOUT KYRA Kyra is an enterprise influencer marketing platform working with brands like SharkNinja, Coach, H&M, Ray-Ban, and Converse. Our platform manages the full lifecycle — creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence across TikTok, Instagram, and YouTube. Every job ad promises an extraordinary role. Statistically, most of them are lying. Read on and judge the odds for yourself. We're Kyra. We work with some of the world's biggest consumer brands, including H&M and SharkNinja, and we are scaling our platform, Kyra One. We've made other brands impossible to ignore. Now it's our turn. Here's the person we're after. You have already done this on the consumer side. You have built an audience that actually engages, and the numbers to prove it. Now you want to do it in B2B, where almost nobody makes content anyone actually wants to watch. That gap is the whole opportunity, and it is yours to take. One bar you have to clear: millions of views, personally driven or led. Show us the numbers. What matters is taste, a real following of your own, and proof your work cuts through. One warning. We move fast, and that is an understatement. Which is why this role is temp to perm. You start now, on a temporary or freelance basis, and we make it permanent when we both know it works. You need to be immediately available, or close to it. Prove it in the room, then make it yours. WHAT YOU'LL DO Everything this team makes serves one purpose: bringing the right brands closer to Kyra. You'll feel that in every brief. * Create content that earns attention. Video, social, whatever the moment needs. You produce it yourself: shoot, edit, caption, brand, publish. You make it, you ship it, you own how it performs. * Set what Kyra sounds like. You take us from a company that posts to a company with a voice people follow. You hold that voice everywhere it shows up: LinkedIn, our website, and the channels we haven't built yet. * Experiment constantly. Reach and attention are your laboratory. Hypothesis, ship, read the result, go again. Small bets, fast cycles. * Report on what matters. Track what you ship, what it did, and what it turned into. Reach means little without response. Response means little without leads. You know the chain. * Muck in. One project or five, you flex where we need you. This is greenfield, and the best opportunities are the ones no one has thought of yet. Finding them is the job's quiet joy. * Grow the function. This starts hands-on and you make most of it yourself. As it works, you build and lead the team behind it. WHO YOU ARE * Your taste is curated. You know content, storytelling, and how to make image and video that stops people scrolling. You understand how attention works on any platform, including the ones you're about to learn, and you know how to connect with an audience and pull them in. You know how culture moves. Chronically online, with a voice of your own. * A maker, with an audience that answers back. One viral post is luck. You show cut-through more than once, and the followers to match. But the real signal isn't the follower count, it's the engagement: an audience that replies, shares, and shows up for what you make. Job, side project or personal channels, it all counts, and we'd expect you to have some of your own. We will ask to see it, and how you did it. * An explorer. You pull things apart to see how they work. You follow the people inventing what comes next, and you try their ideas the same week. You use AI tools where they make you faster, and you have opinions on which ones are worth it. * Biased to action. You're at your best starting from a blank page. A rough version today beats polished next month. You keep multiple projects in the air and drop none of them. * Unafraid of metrics. Numbers steer you. Attention that goes nowhere is just noise you made. Every miss teaches you something, and you are hungry to learn. * Here for a reason. You want to be part of an ambitious company that means something. You want your work to matter, and you want to see it matter. * A generous teammate. We're a lean team, so we look after each other. You pitch in where you're needed, share the load, and take real pleasure in helping the people around you do their best work. * Handy across formats. You can edit a video, design an asset or throw together a web page without waiting for anyone. And if you've worked in the creator economy, on a social platform, or in B2B SaaS, you already know the world we play in. WHAT WE OFFER * Competitive salary on the permanent role, dependent on experience, with an equivalent rate during the temp period * Hybrid working from our Old Street office * Teammates who care about brilliant work, alongside some of the world's best-known brands * A front-row seat at a profitable, founder-led, seriously ambitious company entering its next phase of growth * Partnership with our Head of Marketing and direct visibility to the founders. Your work gets seen at the top, fast * A true founding role. You own this function from day one, shape it as it grows, and your wins get seen * Room to grow as our marketing grows. This role gets bigger every quarter HOW TO APPLY Send us the best thing you have made. Tell us what it did and what you learned. That matters more than your CV. And tell us when you can start, because sooner is better. 💟 Support If you have a condition or require an adjustment to our interview process - please let us know so we can make adjustments to support you. Please note that when you submit an application or resume, your data will be processed in line with our privacy policy.
ABOUT KYRA Kyra is an enterprise influencer marketing platform working with brands like SharkNinja, Coach, H&M, Ray-Ban, and Converse. Our platform manages the full lifecycle — creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence across TikTok, Instagram, and YouTube. The Opportunity You will be the day-to-day owner of one of Kyra's largest and most complex global enterprise accounts: a fast-moving, multi-category consumer brand with 12+ sub-brands, 30+ active stakeholders, and campaigns running simultaneously across multiple regions. This is a high-volume, high-visibility account with multi-million dollar investment in creator marketing. Your job is to keep delivery tight, keep the client happy, and be a safe pair of hands on a flagship account. This role is about world-class servicing at enterprise scale. 📍London, United Kingdom 📍Reporting to Head of Client Solutions What You'll Do Own the Account Be the person the client trusts. Own the global relationship (excluding US) across 12+ sub-brands, each with its own team. Manage communications across 35+ stakeholders without dropping a thread. Stay organised at a level most people have never had to operate at. Lead Delivery End-to-End Manage timelines, scopes, budgets, and execution across seeding, paid, and integrated campaigns. Lead client onboarding for new briefs: build decks, verify SOW accuracy, coordinate internal teams, demo the platform. Keep work on-brand, on-time, and within margin. With 6+ briefs running simultaneously, operational precision is everything. Run Performance and Reporting Lead post-campaign analysis: run internal post-mortems, build PCA decks, present performance narratives. Own exec-ready reporting (QBRs/EBRs). Translate campaign data into clear recommendations. Reporting informs decisions. It is not a recap. Orchestrate Cross-Functional Teams You are the connective tissue between creative, paid media, creator partnerships, and product. If something drifts (performance, scope, timeline, or relationship) you see it early and fix it. No surprises. No scrambling. Just steady, organised ownership. Feed Insight Back into Product Surface client needs, pain points, and feature requests back into the product team. You are the closest person to how the client actually uses the platform. What We're Looking For Required: * Agency experience in influencer or creator marketing. This is the number one priority. Not negotiable. * Campaign execution experience. You have actually run creative marketing activations, not just managed client relationships from a distance. * Enterprise account servicing at scale. Multi-stakeholder, high-volume, complex. You have managed accounts with this many moving parts before. * Exceptional organisation. The volume of comms, briefs, regions, and stakeholders on this account is unusually high. Getting lost is easy. You do not get lost. * Self-starter with an entrepreneurial mindset. You take ownership of learning, build internal relationships proactively, and do not wait to be told what to do. * AI-immersed. Not just aware of AI. You are already using it in your day-to-day work. * CPG industry background Nice-to-Haves: * Management experience: coaching, supervising, or mentoring junior CSMs Traits That Matter: Proactive. Organised. Adaptable. Self-starting. Comfortable with ambiguity. You do not wait for problems to land. You see them coming and act. You do not need rigid processes or hand-holding. Tools, product, and ways of working evolve constantly here, and you thrive on that, not resist it. You are willing to say "I don't know" and go find out. You take feedback well. You build trust fast. What Success Looks Like: Month 1: You have full context on all active sub-brands, briefs, and stakeholders. You have built a strong working relationship with the Campaign Director and the internal pod. The client knows your name and trusts you to run things. You are not asking the same question twice. Month 3: Delivery is running smoothly across all regions. You own reporting and client comms without oversight. Post-campaign analysis is sharp and drives clear recommendations. Internal teams come to you, not around you. Why This Role: * Innovation is at the core of how we operate. You will not stand still here. Your skills stay fresh and sharp. * The team is smart, deeply ambitious, and really friendly. The pace is fast and the work matters. Benefit: 🌎 Location: London-based, hybrid. 3 days per week in-office, 4 days during the first 2 weeks so you get the most out of onboarding. 🌴 Annual Time Off: 25 days PTO + bank holidays, 4 company-wide days off (Kyra Days), 3 wellness days, and paid sick leave each year 📚 Growth: Annual Learning & Development budget to invest in your skills. 💰 Rewards: Annual bonus scheme to recognise great work 🩺 Healthcare coverage for US-based team members AI is core to how we operate. Use it to elevate your work. But everything in your application should reflect your own judgement and experience. 💟 Support If you have a condition or require an adjustment to our interview process - please let us know so we can make adjustments to support you. Please note that when you submit an application or resume, your data will be processed in line with our privacy policy.
What do we do? Paddle offers digital product companies a completely different approach to their payment infrastructure. Instead of assembling and maintaining a complex stack of payments-related apps and services, we’re a Merchant of Record for our customers. That means we take away 100% of the pain of payment fragmentation. It’s faster, safer, cheaper, and, above all, way better. We’re backed by investors including KKR, FTV Capital, Kindred, Notion, and 83North and serve over 5000 software sellers in 245 territories globally. The role: As an Analytics Engineering Manager, you'll lead a dynamic team, working closely with various business units to translate complex business requirements into actionable data solutions. You will play a critical role in communicating analytics insights clearly and with impact, enabling data-driven decision-making across the organization. Collaboration with Sales, Marketing, Finance, Product Managers, and Engineering teams will be essential to align analytics solutions seamlessly with business objectives and technical capabilities. What you'll do: Leadership & Strategy * Define and own the multi-year technical vision and strategy for Analytics Engineering, ensuring alignment with Paddle's product and business objectives. * Lead, coach, and develop a team of Senior Analytics Engineers, fostering a high-performing, inclusive, and growth-oriented culture. * Act as a force multiplier across the group: identifying and removing structural blockers, elevating engineering standards, and scaling delivery capacity. * Drive and champion best practices in analytics engineering, data modelling, data governance, and operational excellence across all teams. Stakeholder Management * Serve as the senior Engineering representative for Analytics Engineering with cross-functional leaders in Product, Finance, Sales, Marketing, and Data Platform. * Build and maintain trusted, long-term relationships with stakeholders at Director and VP level, proactively aligning on goals, managing expectations, and communicating progress and risk with clarity and transparency. * Navigate competing priorities across multiple senior stakeholders; make and communicate clear, well-reasoned trade-off decisions that reflect both engineering and business considerations. * Represent Analytics Engineering in Engineering leadership forums and contribute to shaping the broader engineering organisation. * Advocate effectively for investment (headcount, tooling, infrastructure) by constructing well-evidenced business cases and presenting them to senior leadership. Data as a Product * Champion a product mindset for data across the organisation: ensuring Paddle's analytics data estate is treated as a first-class product with clear ownership, defined consumers, and measurable quality standards. * Lead the definition and governance of shared data definitions and business metrics, working cross-functionally to drive alignment and eliminate ambiguity across teams. * Ensure all data assets are well documented, well understood, and readily discoverable, including via MCP tooling, so that engineers, analysts, and business stakeholders can self-serve with confidence. * Define and enforce clear data ownership across the analytics estate, ensuring every dataset and model has an accountable team and a well-understood purpose. * Establish and continuously improve data quality standards: defining what "good" looks like, instrumenting quality checks throughout the pipeline, and ensuring issues are surfaced, triaged, and resolved systematically. * Own the prioritisation of the Analytics Engineering roadmap, balancing strategic data product initiatives, platform reliability, data quality improvements, and stakeholder requests in a structured and transparent way. * Build and maintain the processes by which new data needs are brought into engineering, evaluated, and sequenced, ensuring the group can absorb demand predictably and say no clearly when needed. Technical Oversight * Oversee the reliability, scalability, and accuracy of Paddle's analytics data estate, including core data pipelines, data models, and transformation layers (Snowflake, DBT, Fivetran). * Set the architectural direction for the group, guiding the most significant technical decisions and ensuring the analytics platform can scale with Paddle's growth. * Maintain high standards of data governance, data quality, and documentation across the group. People Development * Create and maintain a culture of continuous learning within the group, ensuring Senior Analytics Engineers are growing in both technical depth and professional skills. * Provide regular, high-quality feedback, set clear growth expectations, and identify high-potential individuals early. * Create and maintain training resources, onboarding pathways, and knowledge-sharing rituals that systematically elevate the capability of the group. * Actively identify skill gaps across the group and develop plans to address them through hiring, mentoring, or targeted development initiatives. We'd love to hear from you if you are: * Have significant experience leading teams of senior engineers, with a track record of building and scaling high-performing analytics engineering groups. * Can demonstrate strategic ownership of a technical domain: setting direction, driving alignment, and delivering measurable outcomes at group or department level. * Have a strong product mindset for data: you think about data assets in terms of consumers, quality, ownership, and discoverability, not just pipelines and models. * Are an exceptional communicator with proven senior stakeholder management skills, including the ability to influence without authority, manage competing priorities transparently, and turn complex technical context into clear business language. * Have deep expertise in modern analytics engineering (DBT, Snowflake, Fivetran or equivalent) and can provide strong technical oversight without being hands-on day-to-day. * Take a structured, principled approach to data governance: you have experience driving alignment on definitions, establishing ownership frameworks, and raising the bar on data quality at scale. * Are familiar with AI coding assistants (such as GitHub Copilot, Cursor, or similar) and understand how they can meaningfully improve engineering productivity within an analytics engineering context. * Have a working knowledge of semantic layers (such as dbt Semantic Layer, Cube, or LookML) and understand how they underpin reliable, consistent data access, including their role in enabling AI tooling and MCP-based data discoverability. * Are passionate about developing people and building systems, processes, and cultures that enable others to do their best work. * Are proactive, self-aware, and continuously looking for ways to improve both yourself and the organisation around you. Everyone is welcome at Paddle At Paddle, we’re committed to removing invisible barriers, both for our customers and within our own teams. We recognise and celebrate that every Paddler is unique and we welcome every individual perspective. As an inclusive employer we don’t care if, or where, you studied, what you look like or where you’re from. We’re more interested in your craft, curiosity, passion for learning and what you’ll add to our culture. We encourage you to apply even if you don’t match every part of the job ad, especially if you’re part of an underrepresented group. Please let us know if there’s anything we can do to better support you through the application process and in the workplace. We will do everything we can to support any accommodations needed. We’re committed to building a diverse team where everyone feels safe to be their authentic self. Let’s grow together. Our Values * Paddle Together - “None of us, is as smart as all of us” * Paddle Simply - “Simple can be harder than complex: you have to get your thinking clean to make it simple” * Paddle for others - “We can realise our wildest dreams, so long as we help enough other people to realise theirs” Why you’ll love working at Paddle We are a diverse, growing group of Paddlers across the globe who pride ourselves on our transparent, collaborative and respectful culture. We are a ‘digital-first’ company, which means you can work remotely, from one of our stylish hubs, or even a bit of both! We offer all team members unlimited holidays and 4 months paid family leave regardless of gender. We invest in learning and will help you with your personal development via constant exposure to new challenges, an annual learning fund, and regular internal and external training.