Field Marketing Manager

Legora

ABOUT US Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar. Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end-to-end workflows, we cut through complexity, teams can focus on what matters: judgment, strategy, and outcomes. 1,000+ customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to $100M+ in ARR, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview. We partner with world-class performers: including Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law. Joining Legora means three things. * We lean in: ownership over titles, outcomes over intentions. * We fight for excellence: high standards, direct, ego-free feedback. * We grow together: as a team and with our customers. Mission before ego. Everyone contributes. No one coasts. If you’re driven by impact, pace, and raising the bar. This is the place. The Role We’re looking for a Events & Field Marketing Manager or Senior Events & Field Marketing Manager to join our team in San Francisco and lead the execution of high-impact marketing programs across North America. This role will play a key part in driving brand awareness, pipeline growth, and customer loyalty through regional field initiatives, including event sponsorships, owned brand experiences, and integrated campaigns. You’ll report to the Marketing Director, North America and collaborate closely with the global marketing team, including demand generation, product marketing, content, and design. You’ll be embedded in the regional go-to-market and engagement teams to plan and execute programs that drive customer acquisition, engage target accounts and nurture customer relationships. What You’ll Do * Plan and execute regional field marketing programs, including industry events, sponsorships, and Legora-hosted experiences for our customer community. * Partner closely with sales and partner teams to align field programs with pipeline goals, account priorities, and revenue outcomes. * Own event execution end-to-end, spanning venue and vendor selection, attendee communications, GTM enablement, content and speaker preparation, onsite delivery, budget management, lead capture, and post-event follow-up. * Deliver integrated campaigns that amplify field programs across email, social, digital, and out-of-home channels. * Identify and activate Legora customers for speaking engagements, case studies, and local advocacy opportunities. * Track, analyze, and report on program performance, measuring ROI and key metrics to inform optimization and future planning. * Build and maintain strong relationships with cross-functional stakeholders, external vendors, and agency partners. * Bring creativity and fresh ideas to elevate the attendee experience and consistently reinforce Legora’s brand at every touchpoint. What You Bring * 4-5 years of experience in B2B marketing, preferably in SaaS or technology sectors, or in events production or events management. * Hands-on experience supporting events, sponsorships, or regional campaigns. * Strong organizational skills and attention to detail; able to manage multiple projects simultaneously. * Excellent written and verbal communication skills. * Comfortable collaborating across functions and regions in a fast-paced environment. * Experience with marketing automation (e.g., Pardot, Customer.io) and CRM tools (e.g., Salesforce) is a plus. What’s In It For You * Global collaboration: Partner with teams and clients across Europe, APAC, and North America. * Competitive package: Comprehensive salary, benefits, and tools for success. * Meaningful work: Your efforts shape how thousands of lawyers use AI daily. * In-person environment: Union Square office designed for ambitious builders and company provided lunch daily. * Benefits & Perks: We invest in our people with a comprehensive, thoughtfully designed benefits package: Medical, Dental & Vision * Multiple medical plan options through Aetna and Kaiser Permanente * HSA or Healthcare FSA (based on plan selection) * Dental plans via MetLife * Vision plans via Vision Care Family Support * Generous parental leave * Free access to Maven Clinic * Dependent Care FSA * Free One Medical membership for employees and dependents Additional Perks * Pre-tax commuter benefits * Life Insurance + STD/LTD * 401(K) with generous company match * Unlimited PTO * Robust voluntary benefits, including identity protection (via Aura), legal coverage via MetLife, pet savings programs, and more Legora is an Equal Opportunity Employer At Legora, we believe great teams are built on diversity of thought and experience. We’re proud to be an equal opportunity employer and committed to creating an inclusive, high-performance culture where everyone can do their best work. We welcome people of all backgrounds and don’t discriminate based on race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.

Asana

The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing.  We’re looking for a strategic Senior Product Marketing Manager to own the GTM strategy for our new AI-powered service management solution, Asana Service Management, and scale it from 1 to 100. Operating at the intersection of product strategy and commercial execution, you will partner closely with Product and Sales to launch new features and generate significant market momentum. This role is based in our San Francisco, New York or Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. WHAT YOU’LL ACHIEVE * Define and own the end-to-end go-to-market strategy, partnering closely with Integrated Campaigns to drive measurable business results. * Develop and maintain messaging that articulates how our application serves complex enterprise needs and creates value for CIOs. * Drive high-impact product launches that generate market momentum, ranging from flagship releases to incremental feature updates. * Equip our Sales teams to win by developing strategic enablement materials, including battlecards, pitch decks, and customer success stories. * Act as the connective tissue between Product, Partnerships, and Sales to ensure continuous product-market fit. * Leverage performance data and customer feedback to refine our positioning and identify new growth opportunities within the ITSM/ESM space. ABOUT YOU * Experienced PMM leader with 8–12 years in product marketing, specifically within B2B tech and service management (ITSM/ESM) or AI-powered products. * Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making. * Technical narrator with the ability to translate complex capabilities into clear business value for executive and technical audiences. * Strategic thinker skilled at navigating competitive landscapes and positioning against entrenched legacy systems. * Collaborative partner with a proven track record of aligning product roadmaps with market needs and customer pain points. * Full-stack expert capable of owning the entire lifecycle from initial messaging to scaled global launches. * Exceptional communicator with the written and verbal skills needed to engage both executive audiences and technical field teams. WHAT WE’LL OFFER Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit. For this role, the estimated base salary range is between $186,000 - $215,000 The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified. In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role. We strive to provide equitable and competitive benefits packages that support our employees worldwide and include: * Mental health, wellness & fitness benefits * Career coaching & support * Inclusive family building benefits * Long-term savings or retirement plans * In-office culinary options to cater to your dietary preferences These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role. #LI-Hybrid About us Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong. Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.

Pinterest

About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn't just a feature, it's a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process here.   What the Role is: As the Measurement Product Marketing Lead, you will define, position, and scale Pinterest's advertiser measurement strategy spanning attribution, signal quality, data partnerships, and measurement infrastructure to help advertisers understand and grow performance in an increasingly complex landscape. This role is responsible for shaping how Pinterest brings measurement solutions to market, including attribution coverage, first-party data capabilities, incrementality, and emerging methodologies that give advertisers confidence in Pinterest's ability to deliver and prove results. You will play a critical role in sustaining and growing advertiser outcomes amid evolving platform changes, signal loss, shifting measurement expectations, and a rapidly changing industry landscape. You will serve as the connective tissue across Product, Data Science, Engineering, Sales, Legal, and senior leadership ensuring that new solutions are commercially clear, technically sound, and grounded in advertiser impact. This includes driving inbound market and competitive research, developing compelling narratives for advertisers, partnering with EPD to assess business implications before rollout, and ensuring attribution coverage is treated as a top-level strategic priority.   What You'll Do: * Define the strategic narrative and positioning for Pinterest's measurement capabilities, helping advertisers and the industry understand Pinterest's approach to attribution, signal quality, and performance visibility. * Lead go-to-market strategy and commercial readiness for new measurement products and capabilities including messaging, launch plans, advertiser-facing materials, sales enablement, onboarding guides, objection handling, and escalation frameworks. * Make attribution coverage a top-level product and business priority by partnering with Product, Data Science, Engineering, and senior leadership to assess how signal availability, data sources, and product changes affect advertiser reporting, optimization, and performance visibility. * Drive roadmap input, rollout planning, and business impact assessment for measurement changes ensuring advertiser impact, product scalability, and revenue implications are understood and incorporated before launch. * Shape Pinterest's market and industry thought leadership on advertiser measurement through competitive research, advertiser insights, executive narratives, and clear enablement for Sales, Client Solutions, and external audiences.   What we’re looking for: * 7+ years of experience in Product Marketing, Product Management, Strategy, or related roles, ideally within social, tech, ads, measurement, data, privacy, or adtech platforms. * Bachelor’s degree in a relevant field such as Marketing or equivalent experience. * Deep understanding of ads measurement and performance marketing, including conversion reporting, attribution methodologies, signal loss, first-party data, event quality, optimization workflows, and brand/performance advertiser needs. * Strong knowledge of identity and privacy-enhancing technologies, including GDPR, CCPA, ATT, digital identity matching, Differential Privacy, MPC, TEEs, Data Clean Rooms, and other privacy-preserving measurement approaches. * Proven success developing positioning, GTM strategy, launch plans, and sales enablement for highly technical products across privacy, identity, measurement, attribution, data, or ads. * Strong analytical and business judgment, with the ability to assess advertiser, reporting, attribution, and revenue impact from product or privacy changes and translate insights into clear recommendations for Product and senior leadership. * Exceptional cross-functional leadership and communication skills, including experience partnering across Legal, Privacy, Infrastructure, Data Science, Engineering, Product, Measurement, Sales, and Client Solutions while creating clear narratives, playbooks, objection handling, escalation paths, and executive-ready materials. * Demonstrated ability to use AI to improve speed and quality in your day-to-day workflow for relevant outputs.   Relocation Statement: * This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.   In-Office Requirement Statement:  * We recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role. * This role will need to be in the office for in-person collaboration 1-2 times every 6-months and therefore can be situated anywhere in the country.    #LI-REMOTE #LI-PW1 At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise. Information regarding the culture at Pinterest and benefits available for this position can be found here. US based applicants only $145,747—$300,067 USD Our Commitment to Inclusion: Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.   By submitting this application, I certify that all information submitted in my application and throughout the hiring process is true, accurate, and complete to the best of my knowledge. I understand that any false statement, omission, or misrepresentation may disqualify me from employment consideration or result in termination if discovered after hire.