Brand Strategist – Based in Stockholm

Are you a strategist who rejects the safe, expected consensus? Who can find the answer nobody else saw, and convince the client

it’s the right one? Can you translate complex business dynamics into sharp, high-conviction brand platforms that inspire

world-class design and decisive client action? And do you thrive when you’re leading the work, from the first analysis to the

final recommendation? This might be your next role.

What you’ll do

You’ll lead brand strategy on complex, consequential questions — helping organizations understand what’s changing, where they need

to go, and the role their brand can play to help them get there. That might mean repositioning a global transportation company for

a changing market, helping a bank navigate a landscape reshaped by fintech, or building a health-tech brand that speaks to a new

generation of consumers. You’ll shape the strategic direction and be the person clients trust to guide the way.

• Work side-by-side with designers and creatives to translate abstract strategic platforms into distinct visual identities,

communication platforms, and brand experiences

• Develop high-conviction strategic recommendations firmly rooted in data, insight, and imagination that bridge commercial

ambition with creative tension

What we’re looking for

You might already work as a brand strategist. Or as a journalist who makes sense of the world and crafts stories people believe

in. Or as a creative who turns strategy into something people want. Or as an insights specialist who’s ready to shape brands, not

just understand consumer behavior. What we care most about is that you combine sharp cultural instincts with the commercial rigor

to move client businesses forward.

• Solid experience in brand building or adjacent strategic work, and real curiosity about culture, consumer behavior, and what

makes brands move

Who we are and what we offer

Kurppa Hosk is a brand agency built for decisive moments. Across Europe and the U.S., our team of 200+ partners with companies at

the moments that define them, when clarity is required, and compromise is costly. Working closely with leaders, we help turn bold

decisions into confident brands that stand out far from the middle to create momentum and drive demand. We work with brave

organizations, from early-stage start-ups like Heart Aerospace and Källa to established brands, like Zalando, Scania, Nike, Meta,

and Minecraft. We’re also a founding member of Eidra, a collective of specialist companies, so you’ll have management consultants,

digital experts, and product innovators down the hall.

To support your professional development, you’ll have access to a personal development coach, courses in emerging fields like

generative AI and GEO, and regular peer feedback on every project. Benefits include 30 days’ vacation, a wellness allowance,

private health insurance, an occupational pension, and a phone and laptop. You’ll also work from our award-winning office at Grev

Tureplan.

How to apply

Send us your resume and a short letter introducing your background. In it, please cover two things:

1. An example of a brand or category playing it too safe or heading toward irrelevance. What bold, non-obvious decision should

their leadership make right now?

2. Great strategy requires getting clients comfortable with being brave. Tell us about a time you defended an ambitious,

unconventional strategic idea against safe compromise.

Keep the letter to one A4 page at most. We’re reading for how you think and how you express yourself — so give us your own

thinking, in your own voice. We’d much rather read something genuinely yours than something perfectly polished by AI.