Product Marketing Manager

Ably

Our everyday digital experiences are in the midst of a realtime revolution. Whether chatting alongside a livestreaming event, receiving realtime financial information, or working with colleagues in an online collaborative environment - consumers simply expect realtime digital experiences as standard. At Ably we’re not just witnessing this revolution, we’re powering it - at scale. At the heart of our mission lies a commitment to putting developers first. Ably provides a suite of products to build, extend, and deliver powerful digital experiences in realtime, delivering billions of messages for millions of devices every day and supporting organizations like Harness, EA, Panasonic and HubSpot. Working at Ably means helping to build the infrastructure and technology that will power and shape the future of the internet. The opportunity in front of us is immense. And we’d like your help. ABOUT THIS ROLE As our Product Marketing Manager, you’ll play a critical role in the go-to-market engine that powers Ably’s growth. You’ll translate our technical infrastructure into tools and assets that empower our Sales and Customer Success teams, and craft compelling narratives that resonate with developers and engineering leaders. This role needs someone who thinks strategically, executes independently and can effectively bridge the gap between complex technology and commercial impact. You’ll be responsible for ensuring that both our internal teams and our users are set up to succeed. DAY TO DAY, YOU WILL * Set Sales and Customer Success up to excel. You'll build the tools, assets, and collateral that make it easy for our teams to demonstrate value and win deals, ensuring both new business and expansion motions are well supported. * Build and own our competitive intelligence system. You'll establish a dynamic, AI-powered competitor tracking capability that keeps the business informed and responsive; not a manual spreadsheet, but an operating system that surfaces insights automatically and gives teams the information they need. * Drive go-to-market for Ably’s suite of products and features. You'll own launches from positioning through execution, ensuring alignment with our ICP and commercial objectives. You'll drive collaboration between Product, Sales, and Marketing, translating product vision into narratives and bringing market insight back to the roadmap. * Create high-impact technical content. You'll develop case studies, comparison guides, blog posts, and thought leadership that showcase Ably's value with a developer-first lens. You understand how to create content that works across the funnel and resonates with both technical practitioners and engineering leaders. * Build presence in developer communities. You'll look beyond traditional marketing channels to grow Ably's visibility where our audience actually lives, through content, demos, video tutorials, or active participation in technical forums and open source ecosystems. * Leverage AI to scale your impact. You'll use AI tooling to accelerate content creation, competitive research, and asset production. You’ll need to be AI-native, constantly looking for ways to compound your effectiveness and build systems that don't depend on manual effort. WE'D LOVE TO TALK IF YOU HAVE * Significant product marketing experience within a technology-driven B2B SaaS environment targeting technical or developer personas. You must have built effective, scalable frameworks and playbooks for product marketing in this environment previously. * A genuinely strategic mindset. You can zoom out to shape positioning and messaging but also have a strong track record of owning initiatives end-to-end; not just contributing to them. * Strong skills in sales enablement, with concrete examples of tools, assets, and resources you've built that drove measurable commercial impact across new business and expansion. * Strong technical acumen with the ability to understand complex infrastructure or API products and translate them into narratives that resonate with both developers and engineering leaders. * An AI-first approach to your work — you reach for AI tooling instinctively, use it to move faster and think bigger, and actively look for ways to build systems that don't depend on manual effort. * A data-driven mindset, with the ability to measure and report on marketing effectiveness and iterate based on what's actually working. * Experience at a startup or growth-stage company, or the adaptability to thrive in a fast-paced, agile environment with a focus on rapid iteration, with excellent communication and cross-functional collaboration skills. BONUS POINTS IF YOU HAVE * A background in or meaningful exposure to developer relations, with an understanding of how to engage technical communities and create content that resonates beyond traditional marketing channels. * An active presence in technical communities — through blogging, open source contributions, conference talks, or developer forums. * Familiarity with realtime infrastructure, messaging systems or pub/sub architectures. WHAT’S IT LIKE TO WORK AT ABLY? We’re tackling planet-scale problems and our ambitions are a testament to that. You’ll join a successful, deeply motivated and collaborative team that thrives on innovation, experimentation and autonomy. To get a sense of life at Ably, visit our careers page. You can also read about the origins of Ably's core values on our blog. We believe in fostering a culture that's built on inclusivity and mutual respect among all team members, and we recognise that each individual is different and will want to be supported in their role in different ways. We provide a range of perks and benefits to aid folks' development and wellbeing, allowing them to be their best selves and do great work. * A remote-first and flexible work environment. UK-based teams come together in person once per month in our London hub (next to Old Street) and we get together as a company twice per year. Aside from that, you’re welcome to work wherever suits best for you. * Equity. We’re a growing start-up and we want all team to members to share in the success of the company through our EMI share options programme. * Enhanced holiday allowance. Our policy provides Ablyans with 28 days of paid annual leave (27 regular days, plus a day off to enjoy your birthday). * Enhanced parental leave package, so that you can take the time you need to get to know your new family member, rest and recover. * Home workstation budget of £500 on joining (and £150 p/a thereafter), so that your home office is set up to serve you well and that you have everything you need to work comfortably. * Personal learning and development budget of £1000 annually, and 5% L&D time during working hours to focus on improving your skillset. * Private healthcare with BUPA. * Medical cash plan to cover a range medical and dental costs. * Mental wellbeing coaching and counselling from Self Space. * Monthly wellbeing budget via Juno. * Life assurance and income protection. * Access to Tech & Cycle to Work schemes. * Weekly snack allowance for our end-of-week “Need To Know” meeting. * A fully-paid one-month sabbatical after five years with Ably. DIVERSITY, INCLUSION & BELONGING AT ABLY We believe our differences as individuals is what makes us great. Our people are at the heart of what we do, and we encourage everyone to be their most authentic self at Ably: we see inclusivity and openness as fundamental to creating long-term success as an organization. We encourage applications from all backgrounds regardless of age, disability, gender, sexual orientation, parental status, race, religion, educational background or neurodiversity. Ably has an amazing opportunity ahead of us, and we want anyone to be able to contribute to that opportunity. If you enjoy working as part of a technology company, value open source, and love solving hard problems - then we’d love to hear from you, regardless of whether you fit the job description exactly or not. If in doubt, drop us an email; we’d be more than happy to give you some advice on your application.

Acast

About Acast Since 2014, Acast has been building the world’s most valuable podcast marketplace, creating the technology that connects podcast creators, advertisers, and listeners. Its marketplace spans more than 140,000 podcasts, 3,300 advertisers, and one billion quarterly listens. Crucially, those listens are monetized wherever they happen—across any podcast app or listening platform. About the role Acast is looking for a Product Marketing Manager to join the team on a 12-month contract. This role is responsible for shaping how Acast’s products are understood and adopted by advertisers and creators. Working closely with Product, Commercial, and the broader marketing team, the Product Marketing Manager translates product capabilities into clear, differentiated messaging and ensures customers understand how to get value from Acast’s solutions. The role focuses on launch support, product education, and adoption enablement, across Acast’s creator and advertising platform products. This is a highly cross-functional role that ensures Acast’s product innovation is clearly communicated internally and externally, helping customers understand and adopt new capabilities as the capabilities evolve. What you'll do Launch Support Partner with Product teams to support launches of new features and platform capabilities, contributing to launch planning by developing messaging, customer narratives, and supporting materials. Collaborate with cross-functional teams to ensure launches are clearly communicated to internal teams and customers. Work within Acast's broader go-to-market framework while collaborating with teams responsible for commercial enablement. Product Education & Customer Onboarding Develop and maintain scalable product education resources including tutorials, walkthroughs, webinars, and help center content. Create onboarding materials that help advertisers and creators quickly understand and use Acast's products. Continuously update educational content as products evolve and new features are introduced. Product Adoption & Enablement Develop product adoption resources and playbooks that support feature discovery and deeper platform usage. Partner with Growth, Sales, Content and CS teams to identify barriers to adoption and improve customer understanding. Support internal enablement by ensuring teams have clear materials to communicate product capabilities. Market, Customer & Competitive Insights Gather and synthesise customer feedback, market research, and competitive intelligence to refine product positioning and messaging. Help articulate Acast's differentiation within the podcast and creator economy landscape. Work closely with Product, Commercial, and Comms teams to align on product messaging and priorities, ensuring teams are informed about product updates, launches, and messaging changes. Act as a central partner translating product developments into clear internal and external communication. Who you are 6+ years of experience in product marketing, marketing strategy, or product-focused roles within media, advertising, SaaS, or technology platforms. Strong experience developing product positioning, messaging frameworks, and customer-facing narratives. Experience collaborating with product and cross-functional teams to bring new features or products to market. Ability to translate complex product capabilities into clear, customer-focused communication. Experience creating product education or enablement content for internal teams and customers. Strong communication, collaboration, and project management skills. Comfortable working in a fast-paced, evolving product environment. Location: If you're based in London, you're always welcome to work from our Bevenden Street office, but it's entirely optional. Culture  Acast is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment regardless of race, gender, sexual orientation, religion, ethnicity, national origin or any of the other wonderful characteristics that make us different. Culture is our number one priority as a business. We believe people come first, and we work every day to enable autonomy, continuous improvement and bring out the best in people. We’re global and have remote teams, so it’s even more important that we strive for an open, inclusive and caring environment where everyone feels visible and welcome.  We consider ourselves a modern organization driven by strong values to create the best, most fulfilling and nurturing culture. We very much look forward to finding the next great person to join our cause!

Tripadvisor

Product Marketing Manager, International I Viator About Tripadvisor  The Tripadvisor Group connects people to experiences worth sharing, and aims to be the world’s most trusted source for travel and experiences. We leverage our brands, technology, and capabilities to connect our global audience with partners through rich content, travel guidance, and two-sided marketplaces for experiences, accommodations, restaurants, and other travel categories. The subsidiaries of Tripadvisor, Inc. (Nasdaq: TRIP), include a portfolio of travel brands and businesses, including Tripadvisor, Viator, and TheFork. TAG Experiences is redefining how travelers discover and book experiences globally. As the strategic architect for our 2026 international growth, the Product Marketing Manager (PMM) will be responsible for expanding our Total Addressable Market (TAM) by directing marketing resources, aligning sales efforts, and providing the R&D roadmap with the market intelligence necessary to win against entrenched local competitors. Currently, our 80% revenue concentration in the U.S. poses a significant risk and acts as a ceiling to our growth. To achieve our goal of 10% global TAM share, we must look beyond the U.S. market. The PMM will drive this expansion by analyzing competitor gains, translating market-specific friction into R&D requirements, and organizing granular, country-specific marketing structures. Job Location: Remote This role is a remote position in London, UK. Occasional travel to company offices as necessary. KEY RESPONSIBILITIES Strategic Market Intelligence & Prioritization * Define the "Win" Strategy: Analyze why competitors like GetYourGuide are gaining share and direct resources to close those gaps. * Prioritize R&D Efforts: Translate market-specific friction—such as the 15-25% lower conversion on multi-lingual sites—into prioritized requirements for localized features like native language filters and regional payment methods. * Data-Driven Roadmap: Use data to rank problems and opportunities by impacted audience size and confidence, ensuring engineering pods work on high-leverage international features. Go-to-Market (GTM) & Marketing Orchestration * Resource Direction: Organize the efforts of SEM, SEO, and Content teams to move from coarse non-English accounts toward granular, country-specific structures that increase clickshare. * Localized Content: Direct the creation of stand-alone SEM landers and content incorporating regional idioms and cultural references to improve SEO and trust. * Funnel Optimization: Oversee all funnel metrics—from increased traffic to supplier signup pages to getting more products live—ensuring teams prioritize the most effective opportunities. Sales Enablement & Supply Growth * Supply Gap Identification: Assist Sales and Destination Management teams in identifying high-demand supply gaps, such as FIGS-language tours in Rome. * Asset Development: Develop geo-specific landing pages and assets for the Sales engine to address local supplier objections and highlight growth opportunities. Cross-Functional Orchestration * Operational Leadership: Serve as the "glue" between R&D, Marketing, and the Supply Org to ensure international initiatives are built into quarterly roadmaps. * Integrated Strategy: Ensure all channels work together to amplify adoption and support critical international supply priorities. SUCCESS METRICS (KPIS) * Top-of-Funnel Conversion: Measurable increase in international site traffic and account creation. * Bottom-of-Funnel Conversion: Increase in product creation initiation and the number of products that go live. * Market Share: Progress toward the 10% global TAM share target. QUALIFICATIONS * Experience: 10+ years in marketing (per AD standards) with a focus on product marketing and international GTM strategy. * Strategic Thinking: Proven ability to translate business objectives into effective multi-channel campaign strategies. * Cross-Functional Leadership: Demonstrated ability to lead through influence and collaborate with Product, Sales, Data, and Engineering teams. * Analytical Rigor: Deep experience using data to prioritize opportunities and manage performance dashboards. * Communication: Excellent stakeholder management and communication skills to drive alignment across a global organization. What We Offer  * Competitive compensation packages (routinely benchmarked against the latest industry data), including base salary and annual bonuses * “Work your way” with flexibility to suit your lifestyle. Tripadvisor Group takes a remote-friendly approach to collaboration across a worldwide team, with the option to join on-site as often as you’d like or as required by your team. * Flexible schedule. Work-life balance is ingrained in our culture by design. Trust and accountability make it work. * Donation matching. Give back? Give more! We match qualifying charitable donations annually. * Tuition assistance. Want to level up your career? We love to hear it! Receive annual support for qualified programs. * Lifestyle benefit. An annual benefit to spend on yourself. Use it on travel, wellness, or whatever suits you. * Travel perks. We believe that travel is employee development, so we provide discounts and more. * Employee assistance program. We’re here for you with resources and programs to help you through life’s challenges. * Health benefits. We offer great coverage and competitive premiums. * Generous referral scheme. Help us grow and be rewarded with generous awards for referring successful candidates.   Our Cultural Pillars: Traveler first We exist to create value for our customer, the traveler. We enable our suppliers and partners to unlock this value. Their collective behaviors and insights are what drives us.  Execution is our edge We act fast, experiment, learn from failure, iterate, and improve the solutions of tomorrow across every aspect of our business. Our execution is agile, data-driven, prioritised, and built to scale. We assume no problem is someone else’s problem and finish what can be done today, knowing tomorrow will bring fresh challenges.  We succeed together The best outcomes are driven by empathic, humble, and diverse subject matter experts working toward shared goals. We collaborate relentlessly, challenge assumptions, give actionable feedback, and set each other up for success through empowered teams with a clear charter. We transparently take ownership of our growth, individually and as a team. We celebrate the quality of our effort, our learnings, and our collective achievements. We strive to create an accessible and inclusive experience for all candidates. If you need a reasonable accommodation during the application or the recruiting process, please make sure to reach out to your individual recruiter or our team at AccessibleRecruiting@tripadvisor.com. If you have any additional questions about careers at Tripadvisor you can email us at recruitment@tripadvisor.com. We have all the answers!