Digital Marketing Campaigns Specialist, #39814

Performance Marketing Specialist

Bookbeat

⚠️ We're heading out on vacation, so this job posting will be up during the summer months. We will be reaching out to candidates in August when we're back in action again⚠️ The marketing team at BookBeat is a team of curious minds and data-driven doers who love testing, learning and building together. As our Performance Marketing Specialist, you will work across multiple digital channels to shape strategy, build full-funnel campaigns and optimize performance towards our business targets and goals. You will turn insights into action and ideas into results, with plenty of room to experiment and make a real impact. We believe you have at least a few years of experience in performance marketing, and that you are confident running and optimizing digital campaigns hands-on. You are someone who is curious by nature, excited to test new ideas and formats, and who uses data not just to optimize, but to elevate strategies and campaigns. You thrive in a fast-moving environment where learning and experimenting are part of the journey. You will be part of our in-house performance marketing team, within the larger marketing organization, working closely through cross-team collaboration with growth marketers, designers and analysts, and many more. You will report to the Digital Marketing Director. The role includes but is not limited to * Shaping and executing both short- and long-term strategies for full-funnel, digital marketing campaigns * Planning, building and optimizing campaigns across digital channels such as Google Ads, Paid Social, YouTube, TikTok and more * Driving performance through structured testing, audience strategy, budget management and continuous optimization * Collaborating closely with creative and analytics teams to align strategy, content and performance insights * Analyzing campaign performance and optimize towards targets using data and insights We Believe You Have * Min. 3 years of experience working within digital/performance marketing * Relevant education in digital marketing and/or business administration * Hands-on experience working with platforms like Meta, Google Ads, TikTok, Programmatic etc. and a big plus if you have worked with Smartly before * A strong analytical mindset and confidence using tools like Google Analytics and Excel We’re Looking For Someone Who Is * Full of energy and initiatives, someone who brings ideas, drives projects forward and inspires others * Analytical and creative, you love ideas, but you love impact even more * A strategic doer, you bring initiative, ownership and positivity to everything you work on * A collaborative team player and strong in communication, both written and spoken English * Hands-on with tasks and projects, but you also really enjoy zooming out, negotiating the best possible deals, and seeing the big picture * Fluent in Finnish – a big plus, not a must What comes with joining BookBeat AB: 🌴 30 days of paid vacation ⏱️ One extra day off per year through reduced working hours 💰 ITP1 occupational pension and flex pension option 💌 Insurance, including occupational group life, work injury and business travel insurance 🎾 Annual wellness allowance, weekly wellness hour and monthly activity clubs 🎧 BookBeat subscription for you and your loved ones 💻 Working equipment, including a computer, phone and phone subscription 🏥 Subsidised occupational health care option 📜 Collective agreement 👶 Parental leave benefits 💜 A sustainable work-life balance with a 37.9-hour work week ⏰ Flexibility in your everyday work, including flexible working hours 🚀 Opportunities to keep growing through challenging tasks, learning opportunities and educational resources 🧠 Knowledge sharing sessions within and across teams ✨ Regular breakfasts, team activities, holiday parties, roadmap days and other moments that bring us together 🏢 A centrally located HQ in the heart of Stockholm, with access to our office gym, sauna and dog room 🎁 Discounts and benefits through Bonnier, e.g. yearly bike service A bit about BookBeat BookBeat’s journey began in 2015, with the ambition to create a market-leading service for digital books. In 2016, the BookBeat app was launched. Today, around 10 years since our launch, more than one million people use BookBeat every month. We’re part of Bonnier Books and continue to grow across Europe with plenty of pages still left to write. Team BookBeat now consists of around 170 curious and committed doers, working across areas such as tech, product development, books, marketing & sales, finance, business development and people operations. What brings us together is not just what we do, but how we do it. Our four core values guide the way we work, collaborate and grow: 🚀 Be great at what you do 📣 Share what you know 🔎 Curiosity for our users and us 🤝 Build Team BookBeat In practice, this means we want people to keep developing within their area of expertise, while also sharing knowledge generously with others. We work closely across teams, learn from each other and stay curious about our users, our product and the journey we’re on. We also believe that everyone contributes to the culture we build together. Whether it’s through collaboration, feedback, new ideas or simply helping a colleague out, we all play a part in making BookBeat a place where people can do great work and enjoy the journey along the way.

Contractor - Digital Site Merchandising Specialist

On

AT A GLANCE: We are seeking a Specialist - Digital Site Merchandising to support the regions with strategically shaping the next phase of our rapidly growing Direct To Consumer (DTC) business. This role involves driving the site merchandising and optimisation of our onsite experience across all devices, to deliver a best-in-class user experience. You will leverage smart digital merchandising strategies, compelling content, and strong leadership skills to enhance the website performance and the entire user journey. Effective communication with diverse local and global stakeholders and the strategic application of the digital tools is essential to ensure comprehensive content and merchandising plans. This role offers the opportunity to translate insights into impactful growth initiatives. YOUR TEAM: As you might expect from a sportswear brand, the Digital team at On is a fast-paced place to be. This team of interdisciplinary all-stars are used to rapid turnaround times and ambitious targets. From engineers to designers, data scientists and digital marketing specialists, this is the team responsible for creating winning digital products and campaigns that run the length of the purchase funnel. The shared goal? Efficient growth at high speed – what else? YOUR MISSION: * Strategy Execution: The role demands a proactive approach to understanding and implementing the overarching global strategy, ensuring that all local initiatives are in complete harmony * Customer-Centric Site Optimisation: Developing and executing a short to mid term vision for the onsite customer experience is paramount. This requires a profound understanding of the customer journey, identifying key touchpoints and areas for enhancement * Technical & Analytical Excellence: A strong technical foundation is critical, encompassing a deep understanding of the various tools and systems within the Digital ecosystem * Cross-Functional Collaboration: Effective collaboration is fundamental to success. This role necessitates building strong working relationships with various teams, including Technology, Marketing, Commercial, and global counterparts. Seamless alignment of Digital site merchandising efforts with broader marketing campaigns, commercial strategies, and global initiatives is crucial * System Enhancements & Innovation: Support for continuous improvements of the technical platforms is a key responsibility. A strong understanding of CMS functionalities and the ability to leverage them effectively is essential. * Performance & Process Improvement: A data-driven approach to performance management is critical. This includes the regular analysis of commercial performance, campaign effectiveness, and overall trading performance. Based on these insights, the individual will be responsible for identifying areas for process refinement and implementing improvements to enhance efficiency across Digital operations * Data-Driven Optimisation: Championing a data-led culture is essential for continuous improvement of the customer experience. This involves leveraging data from various sources to gain a comprehensive understanding of customer behavior across all devices. Through ongoing testing, detailed reporting, and the generation of actionable insights, the individual will drive a cycle of continuous optimisation, ensuring that the site evolves to meet the ever-changing needs and expectations of the customer. This includes developing and monitoring key performance indicators (KPIs) to track progress and measure the impact of optimisation efforts. YOUR STORY: * You have 2+ years of experience in digital site merchandising and optimisation within a global organisation, with a strong understanding of data driven merchandising and KPI ownership * You have demonstrated experience in web analytics, with a strong preference for hands-on experience utilising platforms such as Adobe Analytics, Google Analytics (GA), Amplitude, or Content Square for in-depth user behavior analysis and reporting * You possess a highly proactive and adaptable work style, demonstrating the capacity to independently manage tasks, identify opportunities, and navigate ambiguity without constant supervision, while also remaining flexible to evolving priorities. * You have a proven ability to perform effectively and maintain composure under pressure, successfully managing multiple responsibilities and deadlines within a dynamic and rapidly changing work environment. * You have exceptional verbal and written communication skills, coupled with strong interpersonal abilities to effectively collaborate with diverse stakeholders across different teams and levels, building rapport and managing expectations. * You are highly organised and capable of effectively prioritising a diverse workload, managing time efficiently, and ensuring timely completion of critical tasks and projects. * You have solid experience in identifying, diagnosing, and resolving complex issues, including those with a technical component, demonstrating strong problem-solving skills and a resourceful approach to finding effective solutions. * You exhibit a meticulous approach to work, with a strong commitment to detail, maintaining high standards of quality, and ensuring accuracy in all deliverables. WHAT WE OFFER: We offer a dynamic, challenging and sportive environment that has been ranked as the ‘fastest growing sports company’ of its time. With offices across the globe, we are an international team who is hungry to innovate and build something incredible. We foster an active environment where each individual thrives for excellence and can achieve their full potential. This is where your work matters, you’re hands-on and your team members are amongst the very best in their respective disciplines and fields.  If you are driven to bring On to the next level, curious about the opportunity and want to be part of our growing team send us your application, and join the ONiverse! On is an Equal Opportunity Employer. We are committed to creating a work environment that is fair and inclusive, where all decisions related to recruitment, advancement, and retention are free of discrimination.

Digital Campaign Specialist

VML MAP

WHO WE ARE WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. * Please note that this job is a full-time, entry-level position located in Bangkok, Thailand   * This position is open to candidates who already have the legal right to work in Thailand * The application and selection process will be conducted in English * The applicant must be able to attend the in-person interview at our Bangkok office  Would you like to become an expert in cross-channel marketing execution? Are you detail-oriented and looking to start a career in a dynamic environment with great opportunities to develop your professional skills? Then you might be the Digital Campaign Specialist we’re looking for in our Bangkok office!  WHAT WILL YOUR DAY LOOK LIKE? As our new Digital Campaign Specialist, you will first be introduced to our systems and work streams. Armed with the knowledge you need, you will become responsible for:  * Implementing cross-channel marketing campaigns using leading CRM platforms  * Creating workflows and target group criteria  * Performing technical troubleshooting  * Dispatching email, push and SMS communications  WHO ARE YOU GOING TO WORK WITH? We work very closely with our colleagues in Copenhagen, Lisbon, San Jose (Costa Rica), and Toronto, where 300+ employees in Marketing Operations are currently located. We are proud of our multicultural environment and easy-going, yet dynamic atmosphere, where we not only work together – we are great at having fun as well.  Benefits of joining VML MAP in Bangkok:  * Opportunity to kickstart your career in digital marketing  * Experience working with global teams and well-known brands  * Chance to get certified in world-leading marketing tools * Opportunity to work with experts in the business and a diverse group of talented individuals  * Team events  WHAT DO YOU BRING TO THE TABLE? You are proactive and pay great attention to detail. With your logic and structured mindset, you find it easy to learn new programs and work well in a team.  In addition, we expect that you have:  * Strong communication skills in English  * Interest in gaining technical understanding and the ability to learn fast  * Ability to work with both routine and complex tasks  * Detail oriented  * Team oriented  * A bachelor's degree  A LEADER IN PERSONALIZED CUSTOMER EXPERIENCES VML MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper-personalization at scale, marketing automation and CRM. With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric. Together, we are 1000 + technology specialists, data scientists, strategic thinkers, consultants, operations experts, and creative minds from 55+ nationalities. A GLOBAL NETWORK We are part of the global VML network that encompasses more than 30,000 employees across 150+ offices in 60+ markets, each contributing to a culture that values connection, belonging, and the power of differences. About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com. WPP (MAP/VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.  When you click “Apply now” below, your information is sent to MAP/VML. To learn more about how we process your personal data during when you apply for a role with us, on how you can update your information or have the information removed please read our Privacy policy. California residents should read our California Recruitment Privacy Notice.