Director, Product Marketing – Premium Content & Data

Company Description Palmetto is a leading clean tech company on a mission to accelerate the transition to a clean energy future. With a belief that consumers can have it all, we are an uncompromising energy company that makes coming clean a no brainer. Our award-winning technology platform empowers homeowners, businesses, and entrepreneurs to adopt renewable energy through simple, scalable, and innovative solutions. Operating at the intersection of B2B and D2C, we offer software, financial products, and services that drive real environmental impact—without compromising value. We deliver end-to-end solutions for whole home electrification that put clean energy within reach for all.  Our employees are our most valuable resource. We foster a promote-from-within culture that prioritizes talent development, career growth, and purpose-driven work. Palmetto offers a comprehensive benefits package—including unlimited PTO, medical, dental, and vision coverage, paid parental leave, retirement plans, and more—so you can have it all both personally and professionally. Palmetto prioritizes people, planet, and profit—backed by a culture that values collaboration, impact, and balance. Join us in building a brighter, cleaner world. Department Description Palmetto Home is a branch of Palmetto focused on the democratization of the renewable energy and HVAC industries. We provide homeowners with financial products to benefit from solar power, energy storage systems, and home efficiency through advanced heating and cooling technologies. We empower solar and HVAC sales professionals and installation companies with access to our proprietary platform, financing, customer management system, and milestone quality control system. Our #1 focus is a phenomenal experience for our customers and partners, evidenced in our growing financial product adoption. Location This position will be based remotely in the US. Reporting This position will report to the SVP, Head of HVAC & Heat Pump. Summary of Role  The Channel Accounts Director, Comfort is a senior management level role within Palmetto, and reports directly to the GM, Comfort. This is a key role responsible for identifying, assessing, negotiating and finalizing new business opportunities that are in line with the overall business and strategic growth objectives for Palmetto, and managing channel sales for the business.. The ideal candidate will have extensive experience in the HVAC industry, along with a robust network of contracts in this space to drive partnerships and new product channel development. The Strategic Account Director will work collaboratively with other internal functions to assess market potential, financial viability, technical relevance and proprietary and legal implications of all potential new business opportunities. In addition the Channel Accounts Director will lead day to day activities across the Channel Accounts Management team, including implementation of best practices, KPI development, and tooling and process which supports a high performing sales team.   The successful candidate will be resourceful, a leader, proactive, organized, motivated to enhance the company's reputation, and relentless in developing high performance sales teams. Strategic & Tactical Strategic: * Use established network within HVAC and Home Services industry to develop commercial partnerships * Initiate prospecting and lead generation activities for both channel partners and corporate clients * Help in developing educational and sales materials that clearly articulate Palmetto product offerings * Work as a key stakeholder in the development of new products, services and channels including: * Conducting market research and know Total Addressable Market for each state in region * Development of business plans, sales positioning, presentations, reference material, and other documents as required * Relay customer needs and requirements back to internal Palmetto teams including Product and Capital Markets leadership with a focus on both periodic innovation of existing products and development of new products or revenue opportunities * Keeps informed on industry trends, regulations, technological advancements, and conducts market research and intelligence to identify opportunities for growth * Collaborate with internal teams, including Technology, Finance, Revenue, and Operations, to ensure successful implementation and delivery of solutions to external customers * Assist in regular reporting and strategy calibration with executive leadership Tactical: * Define, measure, and optimize the partner lifecycle stages (Lead → Onboarded → Trained → Activated → Producing → Repeat Producing) for HVAC and home electrification partners. * Ensure forecast reliability and overall pipeline health for the channel. * In collaboration with leadership - architect, operationalize and optimize revenue engine to drive predicable, scalable growth through well planned KPIs * Sequence and manage rollouts for major national accounts to ensure structural success. * Leverage data analytics to gain insights into partner behavior, sales trends, and market opportunities. * Use data to inform strategic decisions regarding sales processes, marketing efforts, and partner relationships. * Manage Salesforce platform governance, reporting integrity, and clean data architecture, as well as additional technology stack supporting Comfort Plan sales teams. * In partnership with GM, Comfort, own team planning process, OKR structure, and design and evolve team management structures including reporting cadences. * Own performance management, Compensation modeling and quota management for the Comfort Account Management team. Qualifications * 8+ years B2B enterprise business development, sales and/or account management experience * Mandatory experience in HVAC/Heat Pump and Home Electrification industry with experience in consumer finance and the energy industry * Athletes wanted - Broad commercial awareness developed in a fast-moving environment * Superior communication skills – both oral and written * Strong interpersonal and relationship building skills * Proven analytical skills and ability to influence people both internally and externally * Proven Ability to ideate, develop and execute strategic plans, in close collaboration with internal and external partners and stakeholders * Decisive and ability to move with speed to implement ideas * Ability to travel up to 30% of the time Employment is contingent upon the successful completion of a background check.  Equal Employment Opportunity Palmetto embraces diversity and is an Equal Employment Opportunity employer. Employment is decided on the basis of qualifications, merit, and business need. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or any other status protected under federal, state, or local law. For more about our Privacy Policy, visit: https://palmetto.com/privacy-policy [https://palmetto.com/privacy-policy]

Join us as we scale our business by building on our tremendous success around the world. The massive database market is going to double over the next few years and TiDB is a global player positioned as a major disruptor with TiDB Database and Database as a Service offering. TiDB is the proven enterprise database foundation for the AI era. We help companies solve today’s database problems. Cost, scale, downtime, and complexity. With a distributed SQL architecture that is already battle-tested at enterprise scale. And now we help those same companies future-proof for innovating with AI, by giving them one unified foundation for transactional state, vector context, real-time analytics, and safe agent operations. In a world where AI agents need to work on fresh data, act safely, and scale economically, TiDB is not another database add-on. It is the highway system for agentic workloads. Large and high-growth organizations in markets as varied as financial services, logistics, gaming, e-commerce and software as a service have successfully deployed and expanded their TiDB footprint on mission-critical applications. Our strong open-source community roots (40,000+ stars on GitHub), innovative products and inclusive culture draw passionate and dedicated people to our company. Learn more about TiDB careers and join our team to be at the forefront of innovation and growth. ROLE OVERVIEW: In this role, you will represent TiDB’s products and services, leveraging deep product knowledge to communicate how our solutions address customer needs. You will be responsible for generating leads and building relationships by nurturing warm prospects and identifying new sales opportunities, while continuously refining outbound communications using approved messaging and marketing assets. You will manage and maintain a pipeline of interested prospects, engage sales executives on next steps, and track all activities in our CRM and engagement tools. Additionally, you will help identify best practices to strengthen the company’s lead-generation playbook. This is a full-time contract position with the flexibility to work remotely from anywhere in the continental United States. ***PLEASE NOTE THAT WE ARE CURRENTLY CONSIDERING ONLY CANDIDATES BASED ON THE WEST COAST.*** RESPONSIBILITIES: * Two or more years of business and/or sales development, experience in SaaS/Database/Tech industry preferred. * Track record of high achievement and the desire to meet and exceed measurable performance goals. * Excellent written and verbal communication skills, and strong listening skills (crafting professional and personalized emails). * Experience with a startup and understanding of what it takes to be successful. * Flexible, hungry and determined to be an asset to the team, company and prospects. * Open to learning and eager to grow. within a sales organization. * The technical aptitude to master our sales tech stack and previous experience using Salesforce Outreach, Hubspot, ZoomInfo and LinkedIn Sales Navigator preferred. * Conduct high-volume prospecting through multi-channel outbound sales motions to generate qualified leads. * Develop multi-touch activities including writing emails and talking points for call scripts to engage and qualify prospects. * Maintain detailed and accurate customer records using Salesforce and Outreach. * Identify the needs of prospects and suggest appropriate products or services. * Educate prospects and guide them onto the next stage of their evaluation by scheduling meetings with Account Executives. * Reporting to Head of Sales and Director of Revenue Operations. QUALIFICATIONS: * Bachelor’s degree (or equivalent) or at least two years of relevant work experience. * Experience as a Sales Development Representative, with a track record of achieving sales quotas. * Proficiency using CRM tooling, and AI applications like Claude, Chat GPT and GoogleNotebook etc. We encourage people from underrepresented groups to apply. Come advance with us! In keeping with our values, no employee or applicant will face discrimination/harassment based on: race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. TiDB also strives to prevent other, subtler forms of inappropriate behavior (e.g., stereotyping) from ever gaining a foothold in our organization. Whether blatant or hidden, barriers to success have no place at TiDB.