Senior Performance Marketing Specialist

You know that bit where every company says they’re “changing the world”? Yeah, it can feel a little forced. But we like to think our story actually has some realness to it. Our story begins with Shadi Bitar and Ninos Malki, who came to Sweden from Syria as kids and discovered that books could be a bridge - helping them learn the language, understand the culture, and explore new worlds. A thought emerged, what if everyone could have that? And just like that, Nextory was born - your all-access pass to read, listen, and discover new perspectives without limits. And now, we're on a quest to find a Senior Performance Marketing Specialist.  Let us tell you about the role 📖 As a Senior Performance Marketing Specialist at Nextory, you will own and scale our paid social ecosystem as a key driver of growth across markets. Working at the intersection of marketing, data, and technology, you will not only run campaigns but also build systems that improve how we grow. In this role, you will:

Own and scale paid social performance: Lead strategy and execution across platforms such as Meta, TikTok, Snapchat, and emerging channels, driving efficient, incremental, and scalable growth across markets

Build and optimize growth systems: Operate at the intersection of paid social, data infrastructure, and growth engineering by developing systems that improve decision-making, automate execution, and unlock new performance levers

Drive experimentation and measurement: Combine a marketer and builder mindset to design experimentation frameworks, improve attribution and measurement, and leverage data pipelines, AI, and automation to push performance beyond standard best practices

Your story so far 👀 We believe you work in a similar role at a fast-moving, data-driven company and enjoy combining marketing with technical problem-solving. You think beyond campaigns, focusing on building scalable systems and improving how things work. Furthermore, we believe you have:

Relevant educational background in a relevant field.

Experience working with paid social (Meta, TikTok, Snapchat or similar)

Strong understanding of campaign optimization, audience strategy, and creative testing

Experience using AI tools in your daily work to improve efficiency, insights, and performance.

Strong analytical skills with experience in data, reporting, and performance insights

The Nextory way of working 🏠 At Nextory, we believe a strong and inclusive culture is key to our success - and that culture flourishes when we meet and collaborate in person as much as possible. That’s why we spend the majority of the working time at our beautiful office! We are based in Stockholm, Sweden, with offices in Paris and Bangalore. Our hybrid work policy includes four days in the office and Wednesdays as a work-from-home day. Your next story starts here 💫 We look forward to your application 💫. Applications are reviewed continuously and if you have any questions about the role, please contact erika.thorslund@nextory.com Please note that we do not offer relocation and that a six-month probationary period applies.