Anyfin

Head of Performance Marketing Do you love connecting strategy, creativity and data to drive growth? Are you the kind of leader who knows what a brand should say, where it should say it and how to learn from the results? At Anyfin, we're looking for a Head of Performance Marketing to lead our performance and influencer marketing. You'll set the marketing strategy, shape our communication and creative, and lead a talented team across paid social, influencer marketing and content. Success in this role means bold, clear direction, a team that knows what to focus on, and marketing that delivers for each of our markets. About Anyfin Anyfin exists to improve people's financial lives. We don't hand out new loans. We fix shitty ones and give the loans people already have a better home: fairer terms, a clear overview, and a partner that's actually on their side. That's where we start, but it's not where we stop. Loans are the entry point to a bigger mission: helping people take control of their finances and build a healthier financial life. We're profitable, growing fast, and our ambition is to take over Europe by 2030. The role As our Head of Performance Marketing, you'll own our marketing strategy. You'll set the direction for how we show up and which channels we use, and you'll bring marketing's perspective to management. You'll work closely with our market owners, who own growth, budget and results in their markets, to make sure our marketing delivers for each of them. You'll shape what we say and who we say it to. That means owning our messaging, defining our target audiences and making sure everything we put out speaks to them clearly and consistently across channels and markets. You'll also drive our creative work. You'll lead content creation, setting the direction and giving our content creators and production the briefs they need to make work that lands. You'll give feedback on influencer content too, helping both the team and the creators make it sharper and more true to Anyfin. And you'll make sure it all works commercially. You'll work with our market owners and analysts to read the numbers, including CAC, CPA and marginal CAC, and turn what we learn into better strategy, messaging and creative. Behind all of this is a team you'll lead: our influencer marketing specialists, our paid specialist who runs the day-to-day in paid social, and our content creators. You'll help them prioritise, grow and do their best work, and you'll make sure our channels work together and keep improving based on what we learn. Who you are You're a senior marketer with deep experience in marketing and communication, and a track record of leading teams. You know what makes a message land with the right audience, you have a strong sense for creative, and you enjoy helping others grow, prioritise and do their best work. Experience across paid social and influencer marketing is a plus. You're motivated by performance. You care about what growth actually costs and what it's worth, and you understand how CAC, CLTV and marginal CPA fit together well enough to make the call. You know a strong hook can be the difference between a good CPA and a bad one, and you get a kick out of seeing creative move the numbers. You don't need to be an analyst, but you can tell a good number from a flattering one, and you're senior enough to hold your own with analysts and management and to challenge them when the data doesn't tell the whole story. You're bold. You're comfortable setting a direction, making the case for it and changing course when the results say so. Above all, you want to understand Anyfin's customers to create excellent marketing. Why Anyfin At Anyfin, you'll lead marketing for a company on a mission to improve people's financial lives, and you'll play an important part in how we show up across our markets. Your work helps people discover a better way to handle their loans, which can be a real step towards more financial freedom. We're a team where ideas move quickly from strategy to launch, and where you'll see the impact of what you and your team create. This role is based in Stockholm, it’s office first and we offer relocation support to help you move if needed.

Do you love turning ideas into scroll-stopping content? Are you just as happy behind the camera as in front of it? At Anyfin, we're looking for a Content Creator who lives and breathes creativity. You'll shape concepts, write the copy, film, edit and bring it all to life as ads that people actually want to watch. You'll get the freedom to experiment, test new ideas and see your work make a real impact across our markets. Success in this role means a steady flow of fresh, high-performing content for Sweden and Finland, built on insights and continuously improved together with our performance team. If you get excited by a great hook, a clever edit and content that connects with people, we'd love to hear from you. ABOUT ANYFIN Anyfin exists to improve people's financial lives. We don't hand out new loans. We fix shitty ones and give the loans people already have a better home: fairer terms, a clear overview, and a partner that's actually on their side. That's where we start, but it's not where we stop. Loans are the entry point to a bigger mission: helping people take control of their finances and build a healthier financial life. We're profitable, growing fast, and our ambition is to become a European company by 2030. THE ROLE As our Content Creator, you'll develop creative ad concepts for the Swedish and Finnish markets, tailored to different target audiences and campaign goals, and take them all the way from first idea to finished format. You'll turn each concept into multiple variations with different hooks, angles and formats, and adapt concepts and copy culturally between the two markets. You'll write ad copy for both static and video ads, as well as simple scripts and talking points for the employees, customers and creators you film with. You'll plan and carry out shoots, including lighting and sound, in styles ranging from UGC to more polished material. You'll direct and coach people in front of the camera, and step in front of it yourself. You'll then edit and deliver the finished video ads, and design simple static ads as well. You'll work closely with our performance team to follow the data and insights, looking at metrics like hook rate, CTR and CAC. Together, you'll learn what works and what doesn't, and you'll use those learnings to keep improving the content round after round. When needed, you'll also support our influencer specialist with influencer marketing in both markets. Throughout all of this, you'll make sure our content complies with the regulations for marketing financial services. Who you are You're creative and love coming up with ideas, and you enjoy seeing them through all the way to finished content. You have previous experience creating content for ads for social media, whether in-house at a brand, at an agency or as a freelancer. You're confident filming and editing in Premiere Pro and comfortable designing simple static ads. You also have a way with words and enjoy writing copy and scripts. You feel at home in front of the camera, and you're good at making others feel comfortable there too. You speak and write Swedish and Finnish fluently, and you keep up with trends on TikTok and Instagram, with a good feel for what makes content stop the scroll. You're curious about data and enjoy learning from what works and what doesn't. Above all, you want to understand Anyfin's product and customers deeply, so that the content you make is built on real insights. Why Anyfin At Anyfin, you'll create content for a company on a mission to improve people's financial lives, and you'll play an important part in shaping how we communicate and look in our social channels. Your work helps people discover a better way to handle their loans, focusing on the Swedish and Finnish market. We're a team where ideas can move quickly from concept to publication, and where you'll be able to see the impact of what you create. This role is based in Stockholm, and we offer relocation support to help you move.

HELP PEOPLE TAKE CONTROL OF THEIR FINANCES. JOIN US AT ANYFIN At Anyfin, we believe financial power belongs in the hands of the people. Since 2017, we’ve helped customers across Sweden, Finland, Norway, and Germany save millions by refinancing expensive consumer credit. And we’re just getting started. With new markets, new tools, and new products ahead, we’re on the lookout for more brilliant minds and big hearts to grow our Operations team. We’re now hiring a Finnish-speaking Operations Agent who’s eager to make a real impact on customers’ financial health - every single day. The position is based in Stockholm. 🙌 What You’ll Be Doing As an Operations Agent, you become a key player in our core operations. Your work will directly shape the customer experience and the success of our mission. Your responsibilities: Credit Application Processing: * Review and evaluate incoming credit applications using our internal tools. * Ensure accuracy and completeness of customer information and documentation. * Follow internal guidelines and regulatory requirements throughout the process. System & Process Feedback: * Identify recurring issues, system bugs, edge cases, and customer pain points. * Provide structured, actionable feedback to Product, Engineering, and Operations leads. * Track anomalies and escalate issues with clear summaries (steps to reproduce, expected/actual outcomes, screenshots, etc.). Conversion & Quality Focus: * Spot patterns that may affect approval rates or customer experience. * Suggest improvements to workflows, rules, or system logic. * Maintain high throughput without sacrificing attention to detail or compliance. Collaboration: * Work closely with the Credit, Product, and Communications Team * Communicate findings clearly and contribute to cross-functional discussions on improving the application journey. 🧠 Qualifications & Skills Experience: * 1–2 years experience in fintech operations, underwriting support, KYC/KYB, QA, customer operations, or similar roles. * Experience working with internal tools, multi-step workflows, or case management systems. Technical & Analytical Abilities: * High system literacy; comfortable learning complex internal tools quickly. * Strong pattern recognition and analytical thinking. * Ability to differentiate between user error, data inconsistency, and actual system faults. Soft Skills * Exceptional attention to detail and structured working style. * Strong written communication—able to summarise issues succinctly. * Proactive mindset with a natural curiosity for how systems and processes work. * Comfortable in a fast-paced environment with evolving processes. Bonus Skills * Experience in credit products, consumer lending, or financial regulations. * Exposure to QA workflows, bug reporting, or user journey testing. * Knowledge of basic metrics (e.g., approval rate, drop-off points, SLAs). Languages * Native-level Finnish & fluent in English * Bonus: Knowledge in one of our other core market languages 🚀 What Drives You * Growing your career in fintech * Working ethically and helping customers regain financial control Being part of an ambitious, international, mission-driven team * Making real impact - not just executing routine tasks 🎁 What We Offer * A modern office in central Stockholm * A diverse team from all over the world * Real opportunities for learning, development, and career progression * A supportive and high-performing Communications & Applications team * Breakfast, after-work hangouts, wellness perks, and top-tier tech gear * A workplace that values curiosity, innovation, and continuous improvement This is your chance to join a fintech company transforming financial health and to grow alongside a team that’s only getting started. READY TO MAKE A DIFFERENCE? We can’t wait to meet you. Apply today and help us build a fairer financial future for everyone.